- TNS: Top 10 Advertisers Spent 3.3% Less in ’05
- Chrysler Announces Organizational Shifts
- Banking On The Internet For Better Brand-Building
- Chrysler Taps Community for Auto Show Sites
Organic’s Chief Executive Officer Mark Kingdon is bridging the gap between brands and the digital space, one branded entertainment campaign at a time. With big clients like Daimler Chrysler experimenting with online video, Organic has found a medium that talks to (literally) and connects with consumers. Kingdon shares his clients’ experiences in the online space.
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In interview, find out about:
- Organic’s Services
- Trends in the Online Space
- Current Campaigns
- How Deals Develop
- When Offline Goes Online
- Online Video’s Benefits
- Measuring Video Success
- Why Brands Experiment Online
- Advice for Brands
- What’s to Come