Video Interview with Massive Inc. CEO Mitch Davis “Brand Integration and Advertising in Video Games” For Quicktime

 

• Sign up for Free Branded Entertainment newsletter Reports: PDF format – available for immediate download
• Brandweek Video Gaming Directory
  Detailing the development and distribution companies of top-selling games like Dragon Ball, Myst, Grand Theft Auto and Super Mario. Find the big advertising budgets and the key decision-makers for this multi-billion dollar industry. Price: $59.00
• Branded Entertainment Guide
  Published by Adweek directories, find a comprehensive list of the advertising agencies and brands that are on the forefront of Branded Entertainment, the integration of brands and media. Discover the key decision makers, contact information, branding and advertising agency representation, annual media expenditures, annual billings, services and parent companies. Price: $99.00
• Brandweek Video Gaming Equipment Report
  Working hand-in-hand with the video gaming industry are the developers of computer hardware, systems and accessories. Find out who’s behind the marketing programs for Sony, Nintendo, Apple, Dell, IBM and more. Price: $59.00