Companies with branded entertainment measurement services:
Nielsen Placeviews IAG Research TNS Media Intelligence ITVX Broadcast Marketing Subscribe to RSS headline updates from:
Broadcast Marketing Launches Measurement Tool for Branded Content PQ Media and iTVX to Publish First Global Branded Entertainment Spending and Measurement Report Nike, Adidas Get Butts Kicked By Chef Revival IAG May Hold the Key to Monitizing Product Placements The WB Licenses IAG Research's TV Ad Data Nielsens Mull Product Integration Nielsen Scorecard Gives MLB Results NFL Signs With Nielsen Sports Will Product Placement Get Its Own Dot-Comeuppance? Placement Measurement for Movies TNS Unveils Branded Entertainment Reports Nielsen Moves Deeper Into Tracking Brand Integration Sizing Up the Shift to Online Media Celebrity Endorsements:Black Box for ROI-focused Marketers Valuing Branded Entertainment
